Since you know what is the reverse thinking, to talk about that today why do SEO also should use reverse thinking.
Normally SEO operation process, it is to make the website home page to achieve the effect of keywords ranking, and then use the home page of the website columns page, and the inside pages to the weight.Highest weight of a web site home page, this we have to admit that, whereas the weight of the site will not be a good distribution.If common sense, in a web site overall weight did not get promoted, impossible to get an ideal of rankings, including website home page with columns, content pages.
If we are using reverse thinking to do SEO, we are operating in reverse.First let the website pages can reach the conditions of rank, usually we content page, is the layout of the long tail keywords, competition is relatively small, but had to admit that is the long tail keywords targeted stronger, although the search volume is not large, if can realize conversion rate is very considerable.Inside pages achieved rank conditions, basic home page ranking principle is the same, besides itself content we will have an advantage, but also appropriate to the inside pages we also import some outside the chain, can be a url can also be inside pages long tail keyword anchor text links.We have a lot to do long tail keywords ranking, can also be appropriate to the site of the columns page layout of the key words, the import part of the outer chain, then through the inside pages of support chain, basic can achieve rankings.
Why this way to operate, to talk about the feasibility:
1, search engines for new sites have a assessment period, if we get a lot to do outside the chain is easy to cause SEO fraud, if we imported into the web site of the inside pages outside the chain, greatly reduces the homepage is K (or right).
2, the inside pages often keyword competition is better, if we do home page SEO operating mode, realize the ranking is not a problem, and traffic is accurate, may solve the problem of the new stations without conversion.
3, website, if the inside pages, column page overall weight improved at the same time, so the home page to target keywords ranking is easier to do?
Mentioned here is that SEO thinking, of course, specific how to operate, this had to go to a conception, recently so I'm going to have to test operation, and hope to get meaning, and then the operation experience to share with you friends.
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