How to do the website structure optimization

I saw a lot of friends established sites, will be blind to do SEO, for just the pursuit of increasing traffic, improve site keywords in the search engine rankings.But a lot of friends is just a little knowledge on SEO, even just look at some simple information began operating their own websites.So it is easy to make web site optimization.This website optimization excessive is easy to cause the search engine to different degrees of punishment (site is down right or K).Despite this SEO failure probability is very small, can cause the search engine directly kill website, delete the data of what, in general is characterized by power, lower keywords ranking, etc., but more or less impact on the confidence of the novice to learn SEO friends.The failure of the white hat SEO operation is generally also can remedy.The reason for this is usually caused by the following:

A, many people know that the study of SEO URL in two ways, search engine gives higher weights.

For example: www.xxx.com/xxx.html www.xxx.com/xxx/ 2. 1. we often see in some of the web site or a site in file storage format is essentially one of the two urls.Many webmasters watch thought it would be better to improve the site in the search engine rankings.Also, because the idea, let most of the web site administrator to make is this mistake.Website file storage structure into a format, to improve overall ranking should say she is a very small effect.To improve site rankings, by a high quality website, rather than the website structure optimization can be affected.Unified site structure, to the search engine is an obvious sense for SEO.If in this case, the web site there are other internal optimization problem of excessive, can easily attract the search engine's punishment.Because the search engine optimization (seo) a website optimization excessive punishment, not just by an excessive optimization.Website file storage structure for SEO, it is quite important.But in order to improve the website of Google ranking, we need to do is not only the total station to save all the files in a unified style, I this person doesn't seem that this is desirable.We should build a balanced site structure, but I did not need too deep, directory generally 2-3 level.Structure of a sentence to summarize is for website, avoid site SEO too obvious, balanced site structure should be built.In addition also need to pay attention to is the standardization of the URL.

2, each site is commonly use some CMS application to system as a web site, if in the CMS template to write a complex and long a string of keywords, and all may be the article page title is a big pile of keyword lists.Every webmaster friends knows the title is very important, just learn SEO a lot of friends, so on the page title to write a long and boring a string keywords, in an attempt to make a website ranking keywords can get.1, 2 pages appear problem, not the cause of excessive optimization problem.If all of the following article page, write a lot of unrelated keywords, it is easy to cause excessive optimization problem.

Three optimization, internal link of good, can let the search engines faster collected within our website new page, and through the internal links of optimizing deployment site structure can also make PR better transfer between pages.Internal links can also is the key of the search engine optimization (seo)!Generally appear in the case of internal links to optimize excessive is article page keyword links grossly excessive.CMS application online, there are key link function.For example, you can add add a keyword to: SEO, the URL is: http://www.XXXXXX.com/.If you add an article on its website about SEO, all SEO articles within this three letters will be converted into links.In this way, it is very easy to cause the problem of excessive.The best way is only to articles in the first website optimization keywords convert links, and the other is not to do Richard.

The website structure optimization is also one of SEO do good or bad performance, many SEOER analysis websites will refer to this factor.

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