Thursday, April 9, 2015

SEO practice: the long tail word ranking strategy first to know (original only)

Long tail key word is the most can bring traffic to the site, a lot of times we are in the target word drive the long tail word, thought it would be cost savings.From this point of view, I also agree.However, is not to say that completes the target main keywords we can drive up the long tail word, it also need our strategy layout.To target the main keywords and flow long tail word go hand in hand is the most ideal result ranking optimization.SEO practice to analysis the case today, is to tell you how to do flow long tail word ranking strategy.

Traffic in traditional impression long tail word rankings, mainly in the target main keywords ranking after stability, thus to drive.Do long tail word optimization ranking is important on a "quantity", namely the number of long tail words.If you want to do huge amounts of Just long tail word optimization ranking, in the main keywords ranking after the upper target, be a part of the page changes, and so are bound to affect the main keyword ranking, sometimes it will disappear let originally ranks well site No, that thed loss outweights the gain.So how to do?

Home page site keywords ranking early we are doing is going to have a long-term point of view, does not give up for the benefit of the extension effect.This is mainly embodied in many sites in order to be able to in a short period of rapid ascension site main key word ranking, only to the user experience and make an issue of, will all focus on the main keywords, without any special arrangement for future traffic to prepare long tail word rankings.It the result of site is the main keyword ranking is good, but not with other promotion to vocabulary and even extended vocabulary of main keywords ranking is a bleak.

At the beginning of the web site location, it should be for web traffic and long tail word ranking optimization, that is, when we on the analysis of many competitors website, found that a lot of no use, can improve the user experience of project section.They seem to influence the speed of website optimization, but put in the long run, this is for the long tail word ranking the seeds.To optimize the long tail word placed in this section project, will not affect the current target keywords ranking, but because in early here, so don't worry because section to mobilize and the ranking good keyword appears big floating.

At the same time, we also know that the home page to place the words cannot too much, because will points and weights of the home page, so there is not enough weight to consolidate the keywords ranking.It was like before we talk about the use of project to do.So whether can solve the problem of the long tail word rankings?Is clearly impossible.

For keywords ranking both main keywords and long tail word, the first step to do is keyword positioning, also is the choice of words for keywords.Long tail word is huge, so when the choice depends on our home page word choice layout of main keywords.Key words we should choose those words should be chosen, flow medium, competition degree generally does not belong to industry shocks is closely related to web page subject keywords at the same time.Below we take "eight arrises haitang" as an example for analysis.

First of all we see is arranged at the top is baidu product, it shows that the majority of the industry does not meet user needs.First name is baidu encyclopedia, also means that the user retrieval time mainly on eight arrises haitang itself, and the second is pictures, also said user needs strong images.So when we were in the layout can be emphatically from the two aspects.

First, named "eight arrises haitang" in the title, the details of details, from the biological characteristics of itself to the biological habits are described one by one, similar to haitang individually meticulous for varieties, to the caption.

Second, meet the demand of user image.Enterprise site pictures is to show more in the product, then we will put it in the first screen pages, pay attention to users' query demand of images, and images on the different types of Chinese flowering crabapple pictures to download articles, so that users when browsing images can meet the demand of identification.

Third, we can see in the search structure, there are only two site home page ranking, it is good for us, because the competition is less.And we are on the layout arrangement is given priority to with pictures, not only in the content page eight arrises haitang habits online browsing also provides information to download better meet user needs, can quick rankings.

Or that sentence.Outside the chain is king.Content is king.Absolutely original content.Is our stable survival.Speak so much today.The research subjects other next time.

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